Selling is giving a service. This is why every employee must think like a seller. You want a plumber with some basic understanding of electrical work. We want elastic skills as employers but shun them as employees. Strange. Selling is giving a service and giving a service is selling. It is the perception that selling
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Information used to flow one way, from seller to buyer. Today, the buyer is flooded with data, opinions, and reviews—they often know more about your product than you do. Building relationships over chasing transactions is more relevant today than ever. A decade ago, the internet was just beginning to shift the balance of power. Now,
#b2bsales, #customerrelationships, #longtermgrowth, #relationselselling, #salescoaching, #salesmindset, #SalesStrategy, #trustbasedselling
Selling is giving a service. And service is given by any one. The extra sale is merely a by-product of this; so is accelerating your profile to 3D status. Far too many sales are lost by front line (customer facing) staff. Front office sales are lost largely because of a poor attitude and, sometimes, lack
#careerdevelopment, #CustomerService, #frontofficesales, #professionalgrowth, #salesgrowth, #salestips, #servicemindset, #upselling
Seeing as life gives us lemons in the name of incessant traffic, instead of complaining, why not break out the tequila and salt by constructively tapping into a powerful hawking sales strategy? Hawking must be the most effective sales distribution system we have in Kenya, if not Africa. Yet, the full potentialh of hawking as
#entrepreneurship, #hawking, #informalsector, #kenyabusiness, #personalselling, #salesinnovation, #SalesStrategy, #streetvending
Education must be embraced for empowerment, not examination. The certificate, won’t work for you, if you don’t. Employers hire on based on knowledge and skills, yet fire based on attitudes The tragedy of the education system, is that it has been reduced to be for examination and therefore employment. Schools, parents, employers, teachers, students, and
#beyondexams, #educationreform, #educationsystem, #empowerment, #kenyaeducation, #lifelonglearning, #rethinkeducation, #studentwellbeing
The ‘analog’ way of selling the Show must get ‘digital’. Mercifully, the current strategic plan addresses this concern. However, with record attendance and high-level political backing, the question is no longer just about survival—it’s about whether the Nairobi International Trade Fair can evolve fast enough to truly reclaim its place as Kenya’s premier exhibition. I
#agriculture, #askshow, #eventprofs, #exhibition, #kenyaagriculture, #kenyaevents, #NairobiInternationalTradeFair, #tradefair, #vision2030
Globally, even with rapidly changing technology replacing many jobs, the one profession that is still growing is sales. Paradoxically, the sales person isn’t. Why do most sales people fail? Most salespeople fall on the wayside and many grow into inefficiency. This is the tragedy of the sales profession. A worrying number of experienced salespeople aren’t.
#b2bsales, #careerdevelopment, #salescareer, #salesfailure, #salesgrowth, #salesmindset, #salestips, #salestraining
Sell experience at exhibition stands to capture the imagination and maximize returns Your grand stand at the trade show is not meant for grand standing. It’s meant to maximize your ROI. Exhibition or trade show stands are an investment from which a return is expected. Tragically, many institutions short change themselves by assuming that the
#b2bmarketing, #eventmarketing, #exhibitionstand, #exhibitiontips, #leadgeneration, #salesleads, #tradeshowstrategy, #tradeshowtips
Gossip sells. Possibly this is the reason why some sellers assume it’ll work for them. What they forget is that gossip sells in ‘hiding’ and where there is no ownership-not out in the open. Pitching to a buyer by rubbishing another is counterproductive. If we cut to the chase, it’s basic gossip. It manifests itself
#b2bsales, #competitoranalysis, #professionalism, #salescredibility, #salesethics, #SalesStrategy, #salestips, #winningdeals
When your marketing budget is slashed, selling with no budget becomes a necessity—but it can also become your greatest competitive advantage. Businesses evolve. Sometimes they go through a rough patch and the angry CEO blatantly exposes the thorns and not the roses. “The industry is going through a difficult time. And, as you can see,
#careerdevelopment, #careergrowth, #innovation, #marketingstrategy, #professionalgrowth, #SalesLeadership, #SalesStrategy, #startupmindset