The golden rule in sales: do unto customers as you would have them do unto you “You are so gullible. You clicked on this article voluntarily. Nobody forced you. And now you want to complain about how I write? Would you walk into a shop, pick up a product, and then demand the shopkeeper change
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“Successful selling is a process. It is about being, not doing. Successful sales managers midwife the being process because they know it inevitably delivers success in the doing.” “You’ve changed.” These words are the ultimate validation for the salesperson set to take off. Regrettably, they are words few salespeople get to hear. You see, there’s
#b2bsales, #salesaccountability, #salescoaching, #salesgrowth, #salesmindset, #salesprocess, #salesresilience, #SalesSuccess, #successfulselling
Awareness & Education: "The Problem", Sales Mindset & Skills
What does it take to write a weekly blog for years? The same thing it takes to thrive in sales: patience, discipline, persistence, and a willingness to face rejection. Writing and selling are remarkably similar. This article is the 151st in the writing of Sales Pitch! It makes me reflect. Did I know what I’d
#b2bsales, #salescoaching, #salesdiscipline, #salesgrowth, #salesmindset, #salespersistence, #salespurpose, #SalesSuccess, #writingandselling, Creative writing, How to become a writer
Awareness & Education: "The Problem", Sales Mindset & Skills
Selling is not tricking—it’s helping. It’s selling with integrity. Today I’ll play Agony Uncle and respond to some queries and feedback I’ve received over time. “Your tricks work” I’m sad. I’m sad because I have been misunderstood. You see, I have been excitedly told by some ardent followers of this blog that they have used
#b2bsales, #salescoaching, #salesethics, #salesgrowth, #salesmindset, #salesskills, #SalesSuccess, #sellingwithintegrity, #trustbasedselling
Awareness & Education: "The Problem", Sales Mindset & Skills
Chances are that marketing has already made the buyer attracted to the possibility of a friendship. But selling is a friendship with benefits. What she now wants to know is, “What benefits accrue with the friendship?“ To begin with, it’s not about your product. It’s never about your product. And just so we are clear,
#b2bsales, #buyerneeds, #customerbenefits, #salescoaching, #salesgrowth, #salespsychology, #SalesStrategy, #SalesSuccess, #sellingisafriendship
Dear Student, You’ve been sold a bill of goods. You’ve been deceived.Your grade does not define you. Yes, I know, your teachers, parents, relatives and all those grown-ups you look up to may have told you otherwise, and I understand why you believe them. They are your support structure. Surely, they know better. In many
#careerdevelopment, #destiny, #educationfor empowerment, #examgradesdontdefineyou, #kcse, #kenyaeducation, #lifelonglearning, #resilience, #studentmotivation
Awareness & Education: "The Problem", Sales Mindset & Skills
Despite disruption in the finance sector in Kenya, the country remains a global trailblazer. Saccos, banks, and fintechs are leading, not following. But to survive—let alone thrive—they must recognize that the sector has expanded to include telcos and fintechs. The sands are shifting. The Sacco struggle: growth without resilience Contrary to popular belief, the Sacco
#bankinginnovation, #digitalfinance, #financedisruption, #financialinclusion, #fintech, #fintechkenya, #kenyafinance, #mobilemoney, #saccos
Awareness & Education: "The Problem", Sales Strategy & Process
It is the seller’s job to remove the jagged edges in communication, creating a warmer relationship with the buyer and making the sale easier. Custoommunication is a complicated thing. Even when you correctly hear what the other person said, it may not be what they meant. Effective customer communication means learning to decipher the meaning
#active listening, #b2bsales, #customercommunication, #customerinsights, #salescoaching, #salesgrowth, #salespsychology, #SalesStrategy, #SalesSuccess
Awareness & Education: "The Problem", Customer Psychology, Relationship Building
Internet age selling requires a fundamental shift. It’s not Uber that’s the ‘enemy’; it’s the Internet dummy! Parity access to information fundamentally changes how selling is done today. We are in the Information Age. Insisting, “This is how I’ve always sold and it’s always worked,” just won’t cut it. Analogue and digital are terms bandied
#b2bsales, #digitaltransformation, #internetageselling, #modernselling, #salesadaptation, #salescoaching, #salesgrowth, #SalesStrategy, #SalesSuccess
Awareness & Education: "The Problem", Internet, Sales Strategy & Process
With intense emotion fused into the day, logic is suffocated, need becomes craving, and price is deemed irrelevant Valentine’s Day selling teaches powerful lessons. Learn how emotion, preparation, and understanding pressing needs can transform your sales approach. Pause. This is a sales column, not a relationship one, so let me stick to the point. What
#b2bsales, #customerneeds, #emotionalselling, #salescoaching, #salesgrowth, #salespsychology, #SalesStrategy, #SalesSuccess, #valentinesdayselling