Archive for Tag: #informalsector

What roadside sellers can teach you about selling

Anyone interacting with a customer should borrow a leaf from what we commonly refer to as roadside sellers. Again and again, I see informal sector sellers thriving more than formal ones. The lessons from street vendors and road side sellers are simple, powerful, and rarely practiced in the corporate world. What is it that we

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Hawking: the untapped sales strategy for enterprises

Seeing as life gives us lemons in the name of incessant traffic, instead of complaining, why not break out the tequila and salt by constructively tapping into a powerful hawking sales strategy? Hawking must be the most effective sales distribution system we have in Kenya, if not Africa. Yet, the full potentialh of hawking as

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