Dear techie zungumziaga customer, boss. Tell us what you are doing as you are doing it. When we don’t know what you are doing, our anxiety heightens and we assume the worst. You might as well be a doctor who puts on a mask, goggles, gloves, picks a stethoscope and starts undressing you. “Yikes!” you
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Your competitor isn’t always beating you because they have a better product. Often, they have a better sales offering. Sometimes they respond faster. Explain better. Follow up consistently. Make buying easier. Remove friction. Keep their promises. Or they do all six—or, more likely, a combination of some of these. Sales is rarely just about what
#b2bsales, #competitoranalysis, #customerexperience, #salescoaching, #salesgrowth, #SalesLeadership, #salesoffering, #SalesStrategy, #salestips
Awareness & Education: "The Problem", Sales Strategy & Process
If you just accept what the customer says you aren’t adding value. Challenge the customer. Push back. Respectfully. Let’s unpack that. Challenge the customer: being agreeable isn’t the same as being useful “I want a drill.” “Sure, here.” “Jaza tank” “Sawa, nifungulie.” “I want a Money Market Fund.” “Sure, fill out these forms.” Yes, I
#b2bsales, #challengethecustomer, #customerinsights, #salescoaching, #salesgrowth, #SalesLeadership, #SalesStrategy, #salestips, #valueaddedselling
Awareness & Education: "The Problem", Sales Strategy & Process
“Have I actually communicated why I’m worth it?” Do they know, for instance, that your liquid formulation herbicide is easier to measure than the competitor’s cheaper powder form? Or are you obsessed with, “We (it’s never I) are struggling to sell because we are expensive. We need to lower our price.” Maybe. But first, before
#agribusiness, #b2bsales, #customervalue, #negotiationskills, #pricingstrategy, #salesmindset, #SalesStrategy, #salestips, #valueselling
A “let me think it over” likely means you didn’t close the gap between their problem and your solution. Go back. “That’s ok. To help you do so, let’s review the main points we discussed.“ This simple action serves two purposes: It helps you retrace your steps and pick the ball where you inadvertently dropped
#b2bsales, #BusinessTips, #buyerhesitation, #closingsales, #closingtechniques, #ConsultativeSelling, #ObjectionHandling, #salesobjections, #salesprocess, #salespsychology, #salesrecovery, #SalesStrategy, #salestips, #sellingskills, #stalledsales
Counterintuitive as it may sound, cheap products are the hardest to sell — for both businesses and their salespeople. The assumption that “lower price equals easier sale” is a dangerous myth. Salespeople who blame price for poor results will be surprised to know they’re not entirely valid. And businesses that focus on being the cheapest
#b2bsales, #cheapitemstosell, #counterintuitive, #pricingpsychology, #SalesStrategy, #sellingcheapproducts, #valueoverprice
Some products take longer to sell than others. They have a long sales cycle. Understand yours and work on mitigating this inevitability. Today, we look at some of the ways how to sell slow movingproducts. Why some products take longer to sell But first, why the long sales cycle? Various reasons exist for this: emotional
#b2bsales, #businessgrowth, #jimiwanjigiodiousdebt, #kenyanbusiness, #leadnurturing, #salesadvice, #salescycle, #SalesStrategy, #salestips, #slowmovinginventory
Always have a next steps step in B2B selling. The best B2B sales process or selling strategy is one that is deliberate with an activity to keep the sale going. Besides ensuring continuity of the sale, it signals the seller’s stamina for the long haul post sale. B2B sales process description First off, a working
#b2bsales, #b2bsalesprocessflowchart, #b2bsalesprocesspdf, #b2bsalesprocesstemplate, #stagesofab2bsalescycle, #stepsinb2bsellingprocess
The irony of B2B selling is that, despite the tonnes of money used in the purchase, in many cases it is not the ‘best company’ or ‘best solution’ that wins the sale but rather the sales person who was able to make their value more visible to the customer. So, adapt your presentation to respective
#adaptyourpresentation, #b2bsales, #B2Bsalesclosing, #BuyerCentricSelling, #executivebuyer, #focusonefficiency, #salespresentation, #SalesStrategy, #technicalbuyer
What does it take to write a weekly blog for years? The same thing it takes to thrive in sales: patience, discipline, persistence, and a willingness to face rejection. Writing and selling are remarkably similar. This article is the 151st in the writing of Sales Pitch! It makes me reflect. Did I know what I’d
#b2bsales, #salescoaching, #salesdiscipline, #salesgrowth, #salesmindset, #salespersistence, #salespurpose, #SalesSuccess, #writingandselling, Creative writing, How to become a writer
Awareness & Education: "The Problem", Sales Mindset & Skills