Sales value clarity is the difference between pushing a sale and earning one. Without sales value clarity, even the best product sounds ordinary and forgettable. If you need extreme persuasion, your offer is either unclear or simply not compelling enough. You can’t outsell a weak value proposition. A value proposition is your response to the
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Some products take longer to sell than others. They have a long sales cycle. Understand yours and work on mitigating this inevitability. Today, we look at some of the ways how to sell slow movingproducts. Why some products take longer to sell But first, why the long sales cycle? Various reasons exist for this: emotional
#b2bsales, #businessgrowth, #jimiwanjigiodiousdebt, #kenyanbusiness, #leadnurturing, #salesadvice, #salescycle, #SalesStrategy, #salestips, #slowmovinginventory
A New Year is here. As a business what’s your plan? A Sales kickoff is a proven way to, well, kick off your sales with a bang, organization-wide,. Sales Kickoffs are also called Sales Summits or Sales Conferences. A Sales Kickoff is an annually held, premier, must-attend, organizational event; even the CEO and his executive
#AnnualSalesEvent, #Bestpracticesharing, #Crossfunctionalsynergy, #SalesAlignment, #SalesConference, #SalesPlanning, #SalesStrategy, #Salessummit
The irony of B2B selling is that, despite the tonnes of money used in the purchase, in many cases it is not the ‘best company’ or ‘best solution’ that wins the sale but rather the sales person who was able to make their value more visible to the customer. So, adapt your presentation to respective
#adaptyourpresentation, #b2bsales, #B2Bsalesclosing, #BuyerCentricSelling, #executivebuyer, #focusonefficiency, #salespresentation, #SalesStrategy, #technicalbuyer
It is the seller’s job to remove the jagged edges in communication, creating a warmer relationship with the buyer and making the sale easier. Custoommunication is a complicated thing. Even when you correctly hear what the other person said, it may not be what they meant. Effective customer communication means learning to decipher the meaning
#active listening, #b2bsales, #customercommunication, #customerinsights, #salescoaching, #salesgrowth, #salespsychology, #SalesStrategy, #SalesSuccess
Awareness & Education: "The Problem", Customer Psychology, Relationship Building
Internet age selling requires a fundamental shift. It’s not Uber that’s the ‘enemy’; it’s the Internet dummy! Parity access to information fundamentally changes how selling is done today. We are in the Information Age. Insisting, “This is how I’ve always sold and it’s always worked,” just won’t cut it. Analogue and digital are terms bandied
#b2bsales, #digitaltransformation, #internetageselling, #modernselling, #salesadaptation, #salescoaching, #salesgrowth, #SalesStrategy, #SalesSuccess
Awareness & Education: "The Problem", Internet, Sales Strategy & Process
“Re sales-back office stalemate, remember that back office is there to help, not hurt you—they are a customer just like the paying one.“ The sales-back office stalemate is a scene straight from a cockfight. Back office sees sales as a necessary evil, and Sales sees back office in the same light. Yet the two must
#b2bsales, #internalcollaboration, #salesbackoffice, #salescoaching, #SalesLeadership, #SalesStrategy, #SalesSuccess, #salesteam, #workplaceculture
Your buyers can afford wallowing in the January blues; you can’t. Snap out of it! Use the 3Ps—Prospect, Patterns, and People—to jumpstart your sales and turn a slow month into a productive one. Perhaps the only active sales in January are back-to-school shopping, fare-paying passengers travelling back to the city, and the crooked traffic cop
#b2bsales, #internalcollaboration, #januaryblues, #prospecting, #salescoaching, #salesgrowth, #SalesPlanning, #SalesStrategy, #salestips
Awareness & Education: "The Problem", Sales Strategy & Process
Christmas is here. It’s not only the season to be jolly, it’s also the reason to be jolly. It’s the season for buyers to be jolly and the reason for sellers to be jolly. But what is the true meaning of Christmas today? For many, it’s become less about a spiritual celebration and more about
#christmasinkenya, #christmasmeaning, #christmassales, #holidayshopping, #kenyanspending, #retailtrends, #SalesStrategy, #seasonofgiving
Risk-taking comes with the sales territory; it is inevitable if the seller is to grow The Pope was in town several years ago. The Catholic faithful brought Nairobi to a standstill. The last time a religious event experienced that much hype was the beatification (first time I ever heard that word) of Sr. Irene Stefani
#b2bsales, #calculatedrisks, #careergrowth, #professionaldevelopment, #risktaking, #SalesLeadership, #SalesStrategy, #SalesSuccess, #salestips