Archive for Author: lmye-admin

Why salespeople struggle in business: 4 traps and how to escape them

If business unfolded in real life as it does on Microsift Excel, everyone would be a businessman…and if selling were the only skill necessary for the business to thrive, the salesperson would have it easy. What irony! Many employees shun sales, yet all who start a side hustle—or outright business—crave it. All the same, the

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Keep sales momentum: show continual value to win buyers

Buyers are like patients. Assuming they know the root cause of their problems leads to a misdiagnosis— a hit-and-run One of the most self-defeating assumptions sellers make is that the buyer has all the answers about him or his (the buyer) business. Well, breaking news: he doesn’t. Assuming so, kills the sales momentum. To keep

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What roadside sellers can teach you about selling

Anyone interacting with a customer should borrow a leaf from what we commonly refer to as roadside sellers. Again and again, I see informal sector sellers thriving more than formal ones. The lessons from street vendors and road side sellers are simple, powerful, and rarely practiced in the corporate world. What is it that we

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Selling is service and service is selling

Selling is giving a service. This is why every employee must think like a seller. You want a plumber with some basic understanding of electrical work. We want elastic skills as employers but shun them as employees. Strange. Selling is giving a service and giving a service is selling. It is the perception that selling

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Make it a marriage not a fling: Build long-term customer relationships

Information used to flow one way, from seller to buyer. Today, the buyer is flooded with data, opinions, and reviews—they often know more about your product than you do. Building relationships over chasing transactions is more relevant today than ever. A decade ago, the internet was just beginning to shift the balance of power. Now,

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Front office staff can boost sales and grow their careers

Selling is giving a service. And service is given by any one. The extra sale is merely a by-product of this; so is accelerating your profile to 3D status. Far too many sales are lost by front line (customer facing) staff. Front office sales are lost largely because of a poor attitude and, sometimes, lack

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Hawking: the untapped sales strategy for enterprises

Seeing as life gives us lemons in the name of incessant traffic, instead of complaining, why not break out the tequila and salt by constructively tapping into a powerful hawking sales strategy? Hawking must be the most effective sales distribution system we have in Kenya, if not Africa. Yet, the full potentialh of hawking as

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Grading the education system: does it truly make the grade?

Education must be embraced for empowerment, not examination. The certificate, won’t work for you, if you don’t. Employers hire on based on knowledge and skills, yet fire based on attitudes The tragedy of the education system, is that it has been reduced to be for examination and therefore employment. Schools, parents, employers, teachers, students, and

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ASK Show: Can Kenya’s premier exhibition reclaim its glory?

The ‘analog’ way of selling the Show must get ‘digital’. Mercifully, the current strategic plan addresses this concern. However, with record attendance and high-level political backing, the question is no longer just about survival—it’s about whether the Nairobi International Trade Fair can evolve fast enough to truly reclaim its place as Kenya’s premier exhibition. I

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Why salespeople fail to grow: 3 reasons and how to fix them

Globally, even with rapidly changing technology replacing many jobs, the one profession that is still growing is sales. Paradoxically, the sales person isn’t. Why do most sales people fail? Most salespeople fall on the wayside and many grow into inefficiency. This is the tragedy of the sales profession. A worrying number of experienced salespeople aren’t.

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