Kenyan politics right now offers a surprising number of sales lessons—not because politics and selling are the same, but because campaigns are essentially large-scale exercises in persuasion, trust-building, messaging, and mobilization. Whether you’re seeking votes or closing sales, the principles that move people remain remarkably consistent. Here’s what every sales person can learn from the
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Some products take longer to sell than others. They have a long sales cycle. Understand yours and work on mitigating this inevitability. Today, we look at some of the ways how to sell slow moving products. Why some products take longer to sell But first, why the long sales cycle? Various reasons exist for this: emotional
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To thrive, sellers must take debt collection in stride. Or would they rather Finance does? If the ultimate objective of sales is to generate income, then debt collection is in itself a salesman. A reader friend of mine told me of an interesting experience he had a few years back. When he joined this firm
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