Archive for Tag: #businessgrowth

Where is your sales funnel leakage happening?

Statistically, your greatest sales funnel leakage happens at initial point of contact the buyer makes with you or your business. Did you know that? And if you are a business owner, is this the case with you? Let”s find out. You may lose some sales at the bottom end of the sales funnel —at closing

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Campaigns, Customers & Conviction: What Kenyan politics teaches us about sales

Kenyan politics right now offers a surprising number of sales lessons—not because politics and selling are the same, but because campaigns are essentially large-scale exercises in persuasion, trust-building, messaging, and mobilization. Whether you’re seeking votes or closing sales, the principles that move people remain remarkably consistent. Here’s what every sales person can learn from the

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3 proven ways to sell slow-moving products (without the pressure)

Some products take longer to sell than others. They have a long sales cycle. Understand yours and work on mitigating this inevitability. Today, we look at some of the ways how to sell slow movingproducts. Why some products take longer to sell But first, why the long sales cycle? Various reasons exist for this: emotional

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Why salespeople struggle in business: 4 traps and how to escape them

If business unfolded in real life as it does on Microsift Excel, everyone would be a businessman…and if selling were the only skill necessary for the business to thrive, the salesperson would have it easy. What irony! Many employees shun sales, yet all who start a side hustle—or outright business—crave it. All the same, the

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Debt collection is in itself a formidable salesman

To thrive, sellers must take debt collection in stride. Or would they rather Finance does? If the ultimate objective of sales is to generate income, then debt collection is in itself a salesman. A reader friend of mine told me of an interesting experience he had a few years back. When he joined this firm

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Stay ahead in a rapidly changing world with Lend Me Your Ears. It’s Free! Most sales newsletters offer tips on “What” to do. But, rarely do they provide insight on exactly “How” to do it. Without the “How” newsletters are a waste of time.