Archive for Author: lmye-admin

This is why you should practice empathy when selling

“I’ve just had an accident, and…,” the client nonchalantly starts to explain to his insurance company. Suddenly, he is interrupted with a sincere and heartfelt, “Are you OK?” by the representative who answered the call. The client’s eyes light up; a smile cracks his hitherto sullen face; his face brightens and suddenly there’s warmth in

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If you sell, here’s why you should google yourself

Have you googled yourself lately? What activity did you find? Would it affect how a buyer thinks of you? If you have never searched yourself online, please do so now. As we’ve shared here before, if the buyer doesn’t buy you, they won’t the product you are selling. This is why you should google yourself

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4 whys in sales that you should answer to close faster

“Which theme do you want for your new website?” the techie asks his client. He responds: “Why do you ask?” The techie says: “Well besides personal preference, themes can also determine attraction to a site. For example, here let me show you…” After the demonstration the client’s eyes light up with revelation. “Ahh, I see…”

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It’s December. Take charge not excuses of your sales

It’s December. So close. Just close. Steer clear of lame excuses, false promises and tall tales; there’s no time for them. December is only a full selling month on paper; in practice, it’s at best three weeks, before the hapless Kenyan loses it to Christmas cheer. And as it is, one week is already gone.

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Being number one isn’t the challenge; staying there is

Being the top salesman feels much like winning the World Cup. It’s a double-edged sword. One edge cuts the air with jubilation as the world celebrates with you, while the other edge cuts deep with the realization that in the same instant, you are the defending champion. And here’s the thing: being number one is

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Products don’t sell. Sales people do. Are you?

Products don’t sell, sales people do. Services don’t sell, customer needs do. Products and services don’t sell; salespeople that address customer needs do. If a customer you’ve never hosted before calls your hotel asking to make and pay for a reservation, it’s not that they like your hotel; nor is it that they don’t have

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Don’t just qualify, DISqualify sales leads too

Don’t just qualify, disqualify sales leads too. Quit flogging a dead horse. It’s a waste of your limited time, it frustrates an already trying role (continual prospecting) and speaks more about you than the suspect. Yes, suspect. He can’t be a prospect. Whereas both are sales leads, prospects not only have a need for your

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