“Sorry, Sir. You’re unable to cash this cheque over the counter, as it’s not opened,” the cashier at my bank explained. I cursed under my breath. I knew this! What a silly and, about to be, costly mistake in terms of time wasted looking for the other signatories and queuing afresh, I had made! In
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His need to address the gap between where he is, and where he wants to be, is the only reason why the buyer is entertaining your pitch. Show him how you can move him from point A to B and you are home and dry. The sale is yours to win. Fail to do so,
#CracktheCodeofCustomerSatisfaction, #mirrorinKiswahili, #painpoint, #Provenstrategiesformovingcustomersforward, #Roadmaptosalessuccess
It is your responsibility as seller to differentiate your product to buyer. To make your product stand out in the buyer’s mind. To begin with, which of these are you likely to use when withdrawing money using Visa? The ATM with a sanitizer next to it or the one without? The mask with a creative
Sales jokes are not just for the humour, but the learning, too. So, courage brother; like a humourist, do not stumble over vexatious beings. If you had ‘Njaanuary’ (no-money January) as your excuse not to sell, here’s something to lighten up your spirits- sales jokes from which we can learn the importance of courage when
Assurance. A singular word that means a plural of emotions. And, retained, or new, sales. Assure buyers by addressing needs, not wants. Assurance is a positive declaration intended to give confidence; a promise. Assurance is what a customer who is going through uncertainty needs- not what he says he wants. Confused? Hang on. You have