“Sorry, Sir. You’re unable to cash this cheque over the counter, as it’s not opened,” the cashier at my bank explained. I cursed under my breath. I knew this! What a silly and, about to be, costly mistake in...
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His need to address the gap between where he is, and where he wants to be, is the only reason why the buyer is entertaining your pitch. Show him how you can move him from point A to B...
It is your responsibility as seller to differentiate your product to buyer. To make your product stand out in the buyer’s mind. To begin with, which of these are you likely to use when withdrawing money using Visa? The...
Sales jokes are not just for the humour, but the learning, too. So, courage brother; like a humourist, do not stumble over vexatious beings. If your targets have been ghosting you lately and so feel in perpetual ‘Njaanuary’ mode,...
Assurance. A singular word that means a plural of emotions. And, retained, or new, sales. Assure buyers by addressing needs, not wants. Assurance is a positive declaration intended to give confidence; a promise. Assurance is what a customer who...