Archive for Author: LMYE Writer

Answer a question with a question and close faster

A good sales person will answer a question with a question. For example, completely out of the blue, the buyer says, “Can you give us a discount?” The seasoned seller curiously but firmly asks, “Why?” Here’s another non-sales example: “Should we hold the Parents Day in the afternoon or morning?” the principal asks the School’s

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3 easy steps to set and hit sales your goals

If you are slowing down or stagnated in your sales, you likely don’t have goals. Yes, yes, I know. You’ve heard about the importance of goal setting a million times before. But are you doing it? That you are hearing it for the nth time does not make it tired, it makes it true. If

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Sales kickoff 2023: What’s your plan for this?

2023 is here. As a business what’s your plan? Sales kickoffs are a proven way to, well, kick off your sales with a bang, organization-wide,. Sales Kickoffs are also called Sales Summits or Sales Conferences. A Sales Kickoff is an annually held, premier, must-attend, organizational event; even the CEO and his executive team are present.

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Bye bye 2022. 2023 here we come

2022 will be over in another 10 days. Bye bye 2022. Sales Pitch! takes a break till 2023 and leaves you with these parting shots. Will our Christmas tradition as Kenyans be maintained this year? Will yours? Find out here. Indeed, are you Kenyan enough? Read: Bye-bye 2023. Out with the old, in with the

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Always stay in control of a sale. Here’s why and how

Avoid losing control the sale. In fact, never do so. Strive to lead the sale. There are many levels of control where selling is concerned but I’ll limit myself to one; the sales person-prospect engagement; that is, the salesperson-prospect conversation in sales. Other types of sales controls rotate around the sales process, system and management.

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Is your email subject line losing you sales? Find out

We open email based on two things: the sender and email subject line. And ‘we’ here includes your prospects too.Of all the tips, dos and don’ts out there on email or written communication etiquette, if in Sales, remember this: you (and your prospects) open email based on sender and email subject line. It is highly

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Why you need and how to create your sales funnel

Contrary to popular belief, what goes into your sales funnel are suspects, not prospects. Whether gotten from your marketing or sales efforts, digital (say website) or ‘analog’ (say billboard, call, or print) it doesn’t matter. You still have to separate the wheat from the chaff (meaning, qualify them). But first, what is a sales funnel,

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How to ensure a smooth customer transition

The sales job has an element of customer service in it. Sadly, many sales people frown upon it claiming, “It’s not my job. Once I deliver the account, I’m out.” Equally, many customer service representatives strait jacket themselves in their job description and put blinders on even the most glaring of sales opportunities. “We’re not

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How you can become creative in selling

The following illustration of how to become creative in selling, happened to a salesman in a multinational FMCG firm. The product he was selling was tea in a sachet. His first quarter sales were nothing to write home about. In fact, they were pathetic. The heat of disapproval from the sales manager was getting intensely

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Stay ahead in a rapidly changing world with Lend Me Your Ears. It’s Free! Most sales newsletters offer tips on “What” to do. But, rarely do they provide insight on exactly “How” to do it. Without the “How” newsletters are a waste of time.