Archive for Author: LMYE Writer

Party with purpose: December tips for sellers and business owners

Party with purpose. Celebrate. This is the fourth activity you should engage in for successful selling in December. Closing, collecting and confirming may define your December’s productivity, but celebration shapes its spirit. This is the month to nurture relationships that will fuel your sales pipeline in the new year. You can do this by appreciating

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Selling and serving are two sides of the same sale. Mind your side!

A sale is initiated and then deepened. That doesn’t make it linear but cyclical. It’s two sides of the same coin (sale?). So quit blaming your colleague. Mind your side of the sale, instead. You are both serving the customer. Sales people initiate the customer relationship. Only they can. Customer service and technical staff deepen

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How to connect with the customer at every step, from hello to close

If you are not connecting with the buyer, chances are that sale is going nowhere. Just like, until you connect with the gal you are interested in, that ‘sale’ is a non-starter. “Create rapport with the buyer,” you’ve often been told. The problem is, most sellers think of this as a one-off activity to be

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How to show flexibility in sales and dance your way to selling more

Your customer can say, “I do poorly with email. I prefer messages on WhatsApp.” He can afford to say that. You can’t. Your customer can say, “I rarely check my mails. I prefer calling.” She can afford to say that. You can’t. If you think you can, try telling this to your customer. “I didn’t

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How matching your client’s energy levels can make or break a sale

‘Oti’ was on a roll. He had closed all three sales that morning. Naturally of high energy and speed you can therefore imagine how pumped he was as he engaged the fourth one that afternoon. I, his sales manager, watched as he pitched at what he later described as “speaking at 160kph”. His prospect, a

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How your speed of responsiveness can get, or lose you, sales.

If you are of a certain age, you are familiar with the song, Living Next Door to Alice by Smokie. For the uninitiated, the chorus explains the song: “Twenty-four years just waitin’ for a chance, to tell her how I feel and maybe get a second glance, now I’ve gotta get used to not living

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Of iron-fisted leadership and employees frustrating customer experience

Are you losing sales because of how you treat your employees? This is the Customer Service Week 2024 theme – elevate employee experience for customer experience success. Employee experience is customer experience. For example, If institutions, like employers, civic bodies and the Judiciary were employees, is the Executive iron-fistedly dragging them kicking and screaming into

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Jimi Wanjigi, odious debt and 3 ways how to sell slow moving products

Some products take longer to sell than others. They have a long sales cycle. Understand yours and work on mitigating this inevitability. Today, we look at some of the ways how to sell slow movingproducts. But first, why the discrepancy in the length of sales cycle? Typically, it’s because of the emotional investment the purchase

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Of ODM in -and not in- govt., and your customers not  believing you

Does your customer believe you? If your customer is struggling to understand you, he doesn’t believe you. Take the ODM party and its case of muddled messaging over joining the broad (Mercy Tarus calls it, fraud) based government. Have you noticed how hard-pressed the ODM party is, to explain themselves? “Are you still in the

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