Just by changing the frame of a picture, you make it look different. Try it. Easier still, watch the same video on your phone, in landscape then portrait- it’s a completely different experience. And that’s what reframing is. In sales it means getting the customer to see the same thing in a different frame of
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Salespeople default to the path of least resistance. The easy path. It’s in their nature. Internalizing this sales psychology is critical to business owners and sales managers. Especially given that, in the quest to solve this challenge, the tendency is to throw money at it. “We will just increase the commissions,” you’ll hear it said.
Today, we address the ways how to successfully close a sale borrowing from everyday experiences. Closing a sale in business, is getting commitment to to buy. The importance of closing the sale cannot be gainsaid. It’s the whole purpose of selling. Not closing the sale is like playing football and not scoring. Here’s how you close
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