Buyers trust confidence over competence, presence over price, and respect over resumes. It matters, therefore, how you show up. How do you show up- online and in person? Let’s see how these 5 signals make, or break, your sale. 1. The emoji that killed the deal “We’ll go with the other supplier,” the CEO said
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Do you have two ride-hailing apps on your phone? (Likely Uber and Bolt.) Is your cell phone dual-SIM, with each slot housing a different mobile network? (Probably Safaricom and Airtel.) Have you ever MPESA-d 160 shillings in two instalments—100 and 60—just to avoid transaction charges? What does that say about you? What does it say
In B2B sales, few phrases are as discouraging as “We already have a supplier” or “We bank with someone else.” It often feels like a closed door. But it shouldn’t. In fact, these statements can be the start of a different kind of conversation—one that seeks a soft entry point, builds trust from the inside
Are you in FMCG sales? Well, this is for you. FMCG Sales is about consistency. The supermarket doesn’t care about your brand of product. What it does care about is that customers always find it on the shelf when they come shopping. It is this consistency that earns your product space in the store—and your
Sales are lost long before the customer walks away. Downtime, stockouts, and poor communication aren’t just operational issues; they are sales problems. While businesses work to address these sales problems, here’s what a salesperson in a small or growing business can do in the meantime to safeguard every sale. Downtime is not an IT problem
#biggestprobleminsales, #challengesfacedinsalesandmarketing, #lostsales, #salesproblemsolvingexamples, #whatisasalesproblem
Your customer is also your prospect. Yes, you read that right. A customer can become a prospect. A prospect is a potential customer, and a customer is a potential prospect. Confused? Stay with me—we’ll unpack this in three points. The difference between customers and prospects But first, customers and prospects are, technically speaking, different; but,
If you’re in charge of a portfolio, I’ll be blunt—managing it is not enough. I know, I know. That’s probably what your job description says. “Relationship Manager,” “Network Manager,” “Portfolio Supervisor.” The verbs they use—manage, oversee, coordinate—sound safe. Passive. Respectable. But the real work? The real expectation? It’s not to babysit. It’s to grow what
Hire for the right skills. If a salesperson is struggling with selling his product or service, it is highly unlikely they will succeed doing so a different one. Incompetence in selling is a transferable skill. I will use this common belief to flesh that out: “I like hiring insurance sales agents. I find them aggressive
#hiringasalespersonsmallbusiness, #howtohireasalespersonforastartup, #saleshiringprocess, #transferableskills
What type of sales manager are you? Are you a sales manager, sales manager (?) or sales person? Look at these three real life scenarios and find out. But first, the setting. You are a manager in a life insurance company on a three-day sales management retreat (conference, kick-off) somewhere out of town. The CEO
#importanceofsalesmanagement, #salesmanagementjob, #salesmanagementsystem, #whatsalesmanagementpeopledo
So, I was hosted on a podcast recently! I had the pleasure of sitting down with Moses Kemibaro on his Pure Digital Passion Podcast, and let me tell you—it was a conversation worth having! We unpacked my journey in sales, the digital transformation of the profession, the future of selling, and how AI is shaping