Archive for Category: Closing

Think for the buyer and avoid the dreaded “Let me think about it.”

Usually, this requires that you understand his circumstance because it is the lens through which he is looking at the problem. Think for the buyer to accelerate the sale. Leave nothing for his imagination Spell out how you see the sale going through from his point of view. And do this without disrupting his circumstances,

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The power of words in nailing clean sales

When a woman says, “We should…” almost always she means, “You should…” So, when selling…. Most likely that salesperson you admire, keeps taking the cake because of her choice of words when selling. Appropriate word usage is indispensable to successful selling. This has got nothing to do with being an accomplished linguist. Far from it.

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Invite more and inform less for an effective close

Invite more and inform less. Inviting sells more than informing does. Inviting builds bridges; informing doesn’t. Inviting explores, informing limits. When a customer says, “Yes” to, “Have you heard about our revolutionary four way transformer?”, informing proceeds to sell, possibly realising too late that buyer and seller are not on the same page; knowing this,

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Winning in sales is not based solely on ‘goals scored’

When such a winner is being selected, both his performanceandits impact on the business are considered. Whereas the importance of sales contests cannot be gainsaid, It’s not always the seller with the most sales at the end of the sales contest period who wins -much unlike football, where only scores hold sway. This revelation sometimes,

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What the World Cup teaches us about selling

Strikers in the football team are remembered more than, say, goalkeepers and defenders. Strikers ‘close’, and spectators crave that-goals. The World Cup is a week in, today. Football mania is in the air. And with it, plenty lessons on selling. Here are three. Numbers 64 teams. 32 matches. 1 winner. Those are the numbers that

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The three types of closes and why the conclusive one matters

Three types of closes and, no, LPO isn’t one of them. Very likely the creditors and suppliers demanding payment from embattled Nakumatt are holding dearly to LPOs. “Closed”. This word is music to a salesperson’s ears. To close is to get commitment from the buyer that he will buy what you are selling. Closing is

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Guide to a close with assurance, confidence and direction

Guide to a close with assurance. “Kujaribu ni bure” (Try it on for free); and being human, the lady might say, “Thanks, but I’m not buying”. The inexperienced seller will be sold on this and say, “Hata kesho ni siku”. Not the experienced one… If you don’t close the buyer on why he should, he’ll

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