Archive for Tag: #viralfundraising

What Jadudi’s Sh6m fundraiser teaches about successful selling

Why did we buy Jadudi’s sale? A quick reminder, Emmanuel Jadudi was a 3rd year University student who appealed for funds to remove a recurring cancerous brain tumor. He sent his appeal via Instagram to then Saturday Nation columnist Jackson Biko, who in turn, via his award winning blog,Bikozulu reached out to Kenyans who raised

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