Archive for Category: Conversion ratio

3 reasons why you’re struggling to convert prospects into customers

“I’m stuck on conversion from prospects into sales thus doing badly on my targets.” I was asked this question in a webinar I was hosted on and want to address it here today. Why you struggle to convert prospects into customers. Depending on the context, there are, of course, many reasons why you are struggling

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What strategies are involved in sales conversion?

To being with, what does conversion mean in product/service sales? Just because the buyer’s (prospect’s) jaw dropped, floored by the magnificence of your novel product or service or demo does not mean they will automatically buy. No. They must still be sold to. Conversion involves product attraction PLUS customer engagement. Next, this revelation is cause

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