“Price is objective; value is subjective. Success in selling lays in marrying the two” “How much?” Crunch time in selling and sheer agony for many sellers. Is there a perfect way to deal with this objection? Unless you’re the sole vendor of the must have product (electricity, KPLC, for instance), no there isn’t. Price can
One of the challenges many salespeople face is the inability to think like a businessman.This happens because their buyers are businessmen and they are employees. One of the challenges many salespeople face is the inability to think like a businessman. In most instances they get by without having to, but in some they struggle when
Drawing a Business Plan, entrepreneurship, How to Start a Business, how to think like a businessman
Human Interaction, Managing Sales Process, Negotiations, Personal Growth
Negotiations are key to securing value with the customer. Here’s an example how. The other day I couldn’t get a head massage at my barber’s because the masseuse wasn’t in. So I asked him for the refund equivalent. I laughed at his witty response: “To compensate, next time you’ll get a longer massage.” And just