Archive for Category: Sales Differentiation

Why you should be different in how you sell

Remember when you first saw it? The tuk tuk complete with an umbrella? Absolute genius I thought when I saw it. I haven’t ridden on it to confirm the service matches the look but I was already drawn to it. Among the myriad tuk-tuk’s, all giving a standard service, the owner has sold differently. And

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Stay ahead in a rapidly changing world with Lend Me Your Ears. It’s Free! Most sales newsletters offer tips on “What” to do. But, rarely do they provide insight on exactly “How” to do it. Without the “How” newsletters are a waste of time.