Archive for Tag: #customertrust

Tech customer service: Dear Techie, talk to your customer, boss

Dear techie zungumziaga customer, boss. Tell us what you are doing, as you are doing it. When we don’t know what you are doing, our anxiety heightens and we assume the worst. You might as well be a doctor who, at your mention of, “I have a sore throat,” puts on a mask, goggles, gloves,

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Campaigns, Customers & Conviction: What Kenyan politics teaches us about sales

Kenyan politics right now offers a surprising number of sales lessons—not because politics and selling are the same, but because campaigns are essentially large-scale exercises in persuasion, trust-building, messaging, and mobilization. Whether you’re seeking votes or closing sales, the principles that move people remain remarkably consistent. Here’s what every sales person can learn from the

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Stay ahead in a rapidly changing world with Lend Me Your Ears. It’s Free! Most sales newsletters offer tips on “What” to do. But, rarely do they provide insight on exactly “How” to do it. Without the “How” newsletters are a waste of time.